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DATA PROTECTION

Introduction and overview

We have written this data protection declaration (version 16.12.2021-111900973) to explain to you, in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the person responsible - and that of Processors commissioned by us (e.g. provider) - process, will process in the future and what legal options you have. The terms used are to be understood as gender-neutral.
In short: We provide you with comprehensive information about the data that we process about you.

Data protection declarations usually sound very technical and use legal technical terms. However, this data protection declaration is intended to describe the most important things to you as simply and transparently as possible. As far as transparency is beneficial, technical terms are explained in a reader-friendly manner, links to further information are provided and graphics are used. We are thus informing in clear and simple language that we only process personal data in the context of our business activities if there is a corresponding legal basis. This is certainly not possible if you make as brief, unclear and legal-technical statements as possible, as they are often standard on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative and maybe there is one or the other piece of information that you were not familiar with.
If you still have questions, we would like to ask you to contact the responsible body named below or in the legal notice, to follow the links provided and to look at further information on third-party sites. You can of course also find our contact details in the imprint.

scope of application

This data protection declaration applies to all personal data processed by us in the company and to all personal data processed by companies commissioned by us (contract processors). By personal data we mean information within the meaning of Art. 4 No. 1 GDPR such as the name, email address and postal address of a person. The processing of personal data ensures that we can offer and bill our services and products, be it online or offline. The scope of this data protection declaration includes:

  • all online presences (websites, online shops) that we operate

  • Social media appearances and email communication

  • mobile apps for smartphones and other devices

In short: The data protection declaration applies to all areas in which personal data is processed in a structured manner in the company via the channels mentioned. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.

Legal bases

In the following data protection declaration, we provide you with transparent information on the legal principles and regulations, i.e. the legal bases of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of April 27, 2016. You can of course access this EU General Data Protection Regulation online at EUR-Lex, the gateway to the EU -Recht, read at https://eur-lex.europa.eu/legal-content/DE/TXT/?uri=celex%3A32016R0679 .

We only process your data if at least one of the following conditions applies:

  1. Consent (Article 6 (1) (a) GDPR): You have given us your consent to process data for a specific purpose. An example would be the storage of the data you entered in a contact form.

  2. Contract (Article 6 Paragraph 1 lit.b GDPR): We process your data in order to fulfill a contract or pre-contractual obligations with you. For example, if we conclude a sales contract with you, we need personal information in advance.

  3. Legal obligation (Article 6 Paragraph 1 lit. c GDPR): If we are subject to a legal obligation, we will process your data. For example, we are legally required to keep invoices for bookkeeping. These usually contain personal data.

  4. Legitimate interests (Article 6 Paragraph 1 lit.f GDPR): In the case of legitimate interests that do not restrict your basic rights, we reserve the right to process personal data. For example, we have to process certain data in order to be able to operate our website securely and economically efficiently. This processing is therefore a legitimate interest.

Other conditions such as the taking of recordings in the public interest and the exercise of official authority as well as the protection of vital interests do not usually apply to us. If such a legal basis should be relevant, it will be shown at the appropriate point.

In addition to the EU regulation, national laws also apply:

  • In Austria this is the federal law for the protection of natural persons when processing personal data (data protection law), DSG for short.

  • In Germany, the Federal Data Protection Act, or BDSG for short, applies.

If other regional or national laws apply, we will inform you about them in the following sections.

Contact details of the person responsible

If you have any questions about data protection, you will find the contact details of the responsible person or office below:
automatics.AI GmbH
Nikolas Roggenbauer
Zehnergürtel 96-98, 2700 Wiener Neustadt, Austria Authorized to
represent: Manuel Sanz
E-Mail: office@automatics.ai

Imprint: https://www.automatics.ai/impressum/

Storage period

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products is a general criterion for us. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases we are legally obliged to store certain data even after the original purpose no longer exists, for example for accounting purposes.

If you want your data to be deleted or if you revoke your consent to data processing, the data will be deleted as soon as possible and unless there is an obligation to store it.

We will inform you below about the specific duration of the respective data processing, provided we have further information.

Rights according to the General Data Protection Regulation

According to Article 13 GDPR, you have the following rights to ensure that data is processed fairly and transparently:

  • According to Article 15 GDPR, you have the right to information as to whether we are processing your data. If so, you have the right to receive a copy of the data and the following information:

    • for what purpose we carry out the processing;

    • the categories, i.e. the types of data that are processed;

    • who receives this data and, if the data is transferred to third countries, how security can be guaranteed;

    • how long the data will be stored;

    • the existence of the right to correction, deletion or restriction of processing and the right to object to processing;

    • that you can complain to a supervisory authority (links to these authorities can be found below);

    • the origin of the data, if we have not collected it from you;

    • whether profiling is carried out, i.e. whether data is automatically evaluated in order to arrive at a personal profile of you.

  • According to Article 16 GDPR, you have the right to correct your data, which means that we have to correct the data if you find errors.

  • According to Article 17 GDPR, you have the right to deletion ("right to be forgotten"), which specifically means that you can request the deletion of your data.

  • According to Article 18 GDPR, you have the right to restriction of processing, which means that we are only allowed to save the data but no longer use it.

  • According to Article 19 GDPR, you have the right to data portability, which means that we will provide you with your data in a common format on request.

  • According to Article 21 GDPR, you have a right of objection, which will result in a change in processing after enforcement.

    • If the processing of your data is based on Article 6 (1) (e) (public interest, exercise of official authority) or Article 6 (1) (f) (legitimate interest), you can object to the processing. We will then check as soon as possible whether we can legally comply with this contradiction.

    • If data is used to operate direct mail, you can object to this type of data processing at any time. We are then no longer allowed to use your data for direct marketing.

    • If data is used to carry out profiling, you can object to this type of data processing at any time. We are then no longer allowed to use your data for profiling.

  • According to Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).

In short: you have rights - do not hesitate to contact the person in charge listed above!

If you believe that the processing of your data violates data protection law or your data protection claims have been violated in any other way, you can complain to the supervisory authority. This is the data protection authority for Austria, whose website you can find at https://www.dsb.gv.at/ . In Germany there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI) . The following local data protection authority is responsible for our company:

Austria data protection authority

Head: Mag. Dr. Andrea Jelinek
Address: Barichgasse 40-42, 1030 Vienna
Telephone: +43 1 52 152-0
Email address: dsb@dsb.gv.at
Website: https://www.dsb.gv.at/

Data processing security

We have implemented both technical and organizational measures to protect personal data. Wherever possible, we encrypt or pseudonymize personal data. As a result, we make it as difficult as possible, as far as possible, for third parties to infer personal information from our data.

Art. 25 GDPR speaks of "data protection through technology design and data protection-friendly default settings" and means that both software (e.g. forms) and hardware (e.g. access to the server room) always think of security and appropriate security Measures. If necessary, we will go into specific measures below.

communication

Communication summary
👥 Affected parties: Everyone who communicates with us by phone, email or online form
📓 Processed data: e.g. B. Telephone number, name, email address, entered form data. You can find more details on this under the type of contact used in each case
🤝 Purpose: Processing communication with customers, business partners, etc.
📅 Storage period: Duration of the business case and the statutory provisions
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art 6 para. 1 lit.b GDPR (contract), Art. 6 para. 1 lit.f GDPR (legitimate interests)

If you contact us and communicate by phone, email or online form, personal data may be processed.

The data will be processed for the handling and processing of your question and the related business transaction. The data is stored for the same length of time or for as long as required by law.

Affected people

The above-mentioned processes affect everyone who contacts us via the communication channels we have provided.

phone

When you call us, the call data is stored in pseudonymized form on the respective device and by the telecommunications provider used. In addition, data such as name and telephone number can then be sent by e-mail and saved for answering inquiries. The data will be deleted as soon as the business case has ended and legal requirements allow.

e-mail

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone, ...) and data is saved on the e-mail server. The data will be deleted as soon as the business case has ended and legal requirements allow.

Online forms

If you communicate with us using an online form, data will be stored on our web server and, if necessary, forwarded to an email address from us. The data will be deleted as soon as the business case has ended and legal requirements allow.

Legal bases

The processing of the data is based on the following legal bases:

  • Article 6 (1) (a) GDPR (consent): You give us your consent to store your data and continue to use it for the purposes of the business case;

  • Art. 6 Para. 1 lit. b GDPR (contract): There is a need to fulfill a contract with you or a processor such as B. the telephone provider or we have to provide the data for pre-contractual activities, such as B. the preparation of an offer, process;

  • Art. 6 Paragraph 1 lit. f GDPR (legitimate interests): We want to conduct customer inquiries and business communication in a professional manner. For this purpose, certain technical facilities such. B. e-mail programs, Exchange servers and mobile network operators are necessary to operate communication efficiently.

Cookies

Cookies summary
👥 Affected: visitors to the website
🤝 Purpose: depending on the respective cookie. You can find more details on this below or from the manufacturer of the software that sets the cookie.
📓 Processed data: Depending on the cookie used. You can find more details on this below or from the manufacturer of the software that sets the cookie.
📅 Storage duration : depending on the respective cookie, can vary from hours to years
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit.f GDPR (legitimate interests)

What are cookies?

Our website uses HTTP cookies to save user-specific data.
In the following we explain what cookies are and why they are used so that you can better understand the following data protection declaration.

Whenever you surf the Internet, you are using a browser. Well-known browsers are, for example, Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites save small text files in your browser. These files are called cookies.

One thing cannot be dismissed out of hand: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are also other cookies for other areas of application. HTTP cookies are small files that our website stores on your computer. These cookie files are automatically placed in the cookie folder, which is the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you call up our site again, your browser transmits the "user-related" information back to our site. Thanks to cookies, our website knows who you are and offers you the settings that you are used to. In some browsers each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

The following graphic shows a possible interaction between a web browser such as B. Chrome and the web server. The web browser requests a website and receives a cookie back from the server, which the browser uses again as soon as another page is requested.

 

There are both first-party cookies and third-party cookies. First-party cookies are created directly from our side, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other "pests". Cookies cannot access information on your PC either.

For example, cookie data can look like this:

Name: _ga
Value: GA1.2.1326744211.152111900973-9 Purpose
: Differentiation of website visitors Expiry
date: after 2 years

A browser should be able to support these minimum sizes:

  • At least 4096 bytes per cookie

  • At least 50 cookies per domain

  • At least 3000 cookies in total

What types of cookies are there?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly discuss the different types of HTTP cookies.

There are 4 types of cookies:

Essential cookies
These cookies are necessary to ensure the basic functionality of the website. For example, these cookies are needed when a user puts a product in the shopping cart, then continues surfing on other pages and only goes to checkout later. These cookies do not delete the shopping cart, even if the user closes his browser window.

Appropriate cookies
These cookies collect information about user behavior and whether the user receives any error messages. These cookies are also used to measure the loading time and the behavior of the website with different browsers.

Goal-oriented cookies
These cookies improve user-friendliness. For example, entered locations, font sizes or form data are saved.

Advertising cookies
These cookies are also called targeting cookies. They serve to deliver customized advertising to the user. That can be very practical, but also very annoying.

Usually, when you visit a website for the first time, you will be asked which of these types of cookies you would like to allow. And of course this decision is also saved in a cookie.

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265 , the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.

Purpose of processing via cookies

The purpose ultimately depends on the respective cookie. More details can be found below or from the manufacturer of the software that sets the cookie.

Which data are processed?

Cookies are little helpers for a wide variety of tasks. Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the context of the following data protection declaration.

Storage duration of cookies

The storage duration depends on the respective cookie and is further specified under. Some cookies are deleted after less than an hour, others can remain on a computer for several years.

You also have an influence on the storage duration yourself. You can manually delete all cookies at any time using your browser (see also “Right to object” below). Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of storage remains unaffected until then.

Right of objection - how can I delete cookies?

You decide for yourself how and whether you want to use cookies. Regardless of which service or website the cookies originate from, you always have the option of deleting, deactivating or only partially accepting cookies. For example, you can block third-party cookies but allow all other cookies.

If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. For each individual cookie, you can decide whether or not to allow the cookie. The procedure differs depending on the browser. It is best to search for the instructions in Google with the search term “delete cookies Chrome” or “deactivate cookies Chrome” in the case of a Chrome browser.

Legal basis

The so-called “cookie guidelines” have existed since 2009. It states that the storage of cookies requires your consent (Article 6 (1) (a) GDPR). Within the EU countries, however, there are still very different reactions to these guidelines. In Austria, however, this directive was implemented in Section 96 (3) of the Telecommunications Act (TKG). In Germany, the cookie guidelines have not been implemented as national law. Instead, this guideline was largely implemented in Section 15 (3) of the Telemedia Act (TMG).

For absolutely necessary cookies, even if you have not given your consent. there are legitimate interests (Article 6 (1) (f) GDPR), which in most cases are of an economic nature. We want to provide visitors to the website with a pleasant user experience and for this certain cookies are often absolutely necessary.

Unless absolutely necessary cookies are used, this will only be done with your consent. The legal basis for this is Article 6 (1) (a) GDPR.

In the following sections you will be informed in more detail about the use of cookies, provided that the software used uses cookies.

Web hosting

Web hosting summary
👥 Affected: visitors to the website
🤝 Purpose: professional hosting of the website and security of operation
📓 Processed data: IP address, time of website visit, browser used and other data. You can find more details below or from the web hosting provider used.
📅 Storage period: depending on the respective provider, but usually 2 weeks
⚖️ Legal basis: Art. 6 Para. 1 lit.f GDPR (legitimate interests)

What is web hosting?

When you visit websites these days, certain information - including personal data - is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By website we mean the entirety of all websites on a domain, ie everything from the start page (homepage) to the very last subpage (like this one here). By domain we mean example.de or musterbeispiel.com.

When you want to view a website on one screen, you use a program called a web browser. You probably know some web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari.

This web browser has to connect to another computer where the website's code is stored: the web server. The operation of a web server is a complicated and time-consuming task, which is why this is usually done by professional providers, the providers. These offer web hosting and thus ensure reliable and error-free storage of website data.

When the browser establishes a connection on your computer (desktop, laptop, smartphone) and while data is being transferred to and from the web server, personal data may be processed. On the one hand, your computer stores data; on the other hand, the web server must also store data for a period of time in order to ensure proper operation.

As an illustration:

 

Why do we process personal data?

The purposes of data processing are:

  1. Professional hosting of the website and security of operation

  2. to maintain operational and IT security

  3. Anonymous evaluation of the access behavior to improve our offer and, if necessary, to prosecute or prosecute claims

Which data are processed?

Even while you are visiting our website, our web server, that is the computer on which this website is saved, usually automatically saves data such as

How long will data be stored?

As a rule, the above data is stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out that this data will be viewed by the authorities in the event of illegal behavior.

In short: your visit will be logged by our provider (company that runs our website on special computers (servers)), but we will not pass on your data without your consent!

Legal basis

The legality of the processing of personal data in the context of web hosting results from Art. 6 Para. 1 lit. and to be able to trace attacks and claims from them if necessary.

There is usually an order processing contract between us and the hosting provider in accordance with Art. 28 f. GDPR, which guarantees compliance with data protection and data security.

Website modular systems

Website modular systems Privacy policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as technical usage information such as browser activity, clickstream activities, session heat maps and contact details, IP address or your geographic location. You can find more details on this below in this data protection declaration and in the data protection declaration of the provider.
📅 Storage period: depends on the provider
⚖️ Legal bases: Art. 6 Para. 1 lit. f GDPR (legitimate interests), Art. 6 Para. 1 lit.

What are website building blocks?

We use a modular website system for our website. Modular systems are special forms of a content management system (CMS). With a modular system, website operators can create a website very easily and without programming knowledge. In many cases, web hosts also offer modular systems. By using a modular system, your personal data can also be collected, stored and processed. In this data protection text we give you general information about data processing using modular systems. You can find more information in the provider's privacy policy.

Why do we use modular website systems for our website?

The greatest advantage of a modular system is its ease of use. We want to offer you a clear, simple and well-arranged website that we can operate and maintain ourselves without any external support. A modular system now offers many helpful functions that we can use even without programming knowledge. This enables us to design our website according to our wishes and to offer you an informative and pleasant time on our website.

Which data is saved by a modular system?

Which data is saved depends of course on the modular website system used. Each provider processes and collects different data from the website visitor. However, technical usage information such as the operating system, browser, screen resolution, language and keyboard settings, hosting provider and the date of your website visit are usually collected. Tracking data (e.g. browser activity, clickstream activities, session heat maps, etc.) can also be processed. Personal data can also be recorded and saved. These are mostly contact details such as email address, telephone number (if you have provided one), IP address and geographic location data. You can find out exactly which data is saved in the provider's data protection declaration.

How long and where will the data be stored?

We will inform you below about the duration of the data processing in connection with the modular website system used, provided we have further information on this. You can find detailed information about this in the provider's data protection declaration. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. It is possible that the provider stores your data according to its own requirements, over which we have no influence.

Right to object

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can always contact those responsible for the modular website system used. You can find contact details either in our data protection declaration or on the website of the relevant provider.

You can delete, deactivate or manage cookies that providers use for their functions in your browser. This works in different ways depending on which browser you are using. Please note, however, that not all functions may then work as usual.

Legal basis

We have a legitimate interest in using a modular website system to optimize our online service and to present it to you in an efficient and user-friendly manner. The corresponding legal basis for this is Article 6 (1) lit.f GDPR (legitimate interests). Nevertheless, we only use the kit if you have given your consent.

If the processing of data is not absolutely necessary for the operation of the website, the data will only be processed on the basis of your consent. This particularly applies to tracking activities. The legal basis for this is Article 6 (1) (a) GDPR.

With this data protection declaration we have given you the most important general information about data processing. If you want to find out more about this, you will find further information - if available - in the following section or in the provider's data protection declaration.

Google Analytics privacy policy

Google Analytics Privacy
Policy Summary 👥 Affected: Visitors to the website
🤝 Purpose: Evaluation of visitor information to optimize the website.
📓 Processed data: Access statistics that contain data such as the location of access, device data, access duration and time, navigation behavior, click behavior and IP addresses. You can find more details on this below in this data protection declaration.
📅 Storage period: depending on the properties used
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is google analytics

We use the analysis tracking tool Google Analytics (GA) from the American company Google Inc. on our website. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, if you click on a link, this action is saved in a cookie and sent to Google Analytics. With the help of the reports we receive from Google Analytics, we can better adapt our website and our service to your needs. In the following, we will go into more detail about the tracking tool and, above all, inform you about which data is stored and how you can prevent this.

Google Analytics is a tracking tool that is used to analyze the traffic on our website. In order for Google Analytics to work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you carry out on our website. As soon as you leave our website, this data is sent to the Google Analytics server and stored there.

Google processes the data and we receive reports on your user behavior. These can include the following reports:

  • Target group reports: With target group reports, we get to know our users better and know more precisely who is interested in our service.

  • Advertisement reports: Advertisement reports make it easier for us to analyze and improve our online advertising.

  • Acquisition reports: Acquisition reports give us helpful information on how we can get more people excited about our service.

  • Behavioral Reports: This is where we learn how you interact with our website. We can understand which route you take on our site and which links you click.

  • Conversion reports: Conversion is a process in which you carry out a desired action based on a marketing message. For example, when you go from being a pure website visitor to being a buyer or newsletter subscriber. With the help of these reports, we can find out more about how our marketing measures are received by you. This is how we want to increase our conversion rate.

  • Real-time reports: Here we always find out immediately what is happening on our website. For example, we can see how many users are reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: We want to offer you the best possible service. The statistics and data from Google Analytics help us to achieve this goal.

The statistically evaluated data show us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that interested people can find it more easily on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know very well what we need to improve on our website in order to offer you the best possible service. The data also help us to carry out our advertising and marketing measures more individually and cost-effectively. After all, it only makes sense to show our products and services to people who are interested in them.

Which data is saved by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID that is linked to your browser cookie. This is how Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a "returning" user. All collected data is saved together with this user ID. This is how it is possible to evaluate pseudonymous user profiles in the first place.

In order to be able to analyze our website with Google Analytics, a property ID must be inserted into the tracking code. The data is then saved in the corresponding property. The Google Analytics 4 property is standard for every newly created property. Alternatively, you can also create the Universal Analytics Property. Depending on the property used, data are stored for different lengths of time.

Identifications such as cookies and app instance IDs measure your interactions on our website. Interactions are all types of actions that you carry out on our website. If you also use other Google systems (such as a Google account), data generated by Google Analytics can be linked to third-party cookies. Google does not pass on any Google Analytics data unless we, as the website operator, approve it. Exceptions may be made if required by law.

The following cookies are used by Google Analytics:

Name: _ga
Value: 2.1326744211.152111900973-5 Purpose
: By default, analytics.js uses the cookie _ga to save the user ID. Basically, it is used to differentiate website visitors.
Expiry date: after 2 years

Name: _gid
Value: 2.1687193234.152111900973-1 Purpose
: The cookie is also used to differentiate between website visitors . Expiry
date: after 24 hours

Name: _gat_gtag_UA_ <property-id>
Value: 1 Purpose
: Is used to lower the request rate. If Google Analytics is provided via the Google Tag Manager, this cookie is given the name _dc_gtm_ <property-id>.
Expiry date: after 1 minute

Name: AMP_TOKEN
Value: not specified. Purpose
: The cookie has a token with which a user ID can be retrieved from the AMP client ID service. Other possible values ​​indicate a logout, a request, or an error.
Expiry date: after 30 seconds up to a year

Name: __utma
Value: 1564498958.1564498958.1564498958.1 Purpose
: This cookie can be used to track your behavior on the website and to measure performance. The cookie is updated every time information is sent to Google Analytics.
Expiry date: after 2 years

Name: __utmt
Value: 1 Purpose
: The cookie is used like _gat_gtag_UA_ <property-id> to throttle the request rate.
Expiry date: after 10 minutes

Name: __utmb
Value: 3.10.1564498958 Purpose
: This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics.
Expiry date: after 30 minutes

Name: __utmc
Value: 167421564 Purpose
: This cookie is used to set new sessions for returning visitors. This is a session cookie and is only saved until you close the browser again.
Expiration date: after closing the browser

Name: __utmz
Value: m | utmccn = (referral) | utmcmd = referral | utmcct = / Purpose
: The cookie is used to identify the source of the traffic on our website. This means that the cookie stores where you came to our website from. That could have been another page or an advertisement.
Expiry date: after 6 months

Name: __utmv
Value: not specified Purpose
: The cookie is used to store user-defined user data. It is updated every time information is sent to Google Analytics.
Expiry date: after 2 years

Note: This list cannot claim to be complete, as Google changes the choice of their cookies again and again.

Here we show you an overview of the most important data that is collected with Google Analytics:

Heatmaps: Google creates so-called heatmaps. Heatmaps show exactly those areas that you click on. In this way we get information about where you are on our website.

Session duration: Google defines the session duration as the time that you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.

Bounce rate: We speak of a bounce if you only view one page on our website and then exit our website again.

Account creation: When you create an account or place an order on our website, Google Analytics collects this data.

IP address: The IP address is only shown in abbreviated form so that it cannot be clearly assigned.

Location: The country and your approximate location can be determined via the IP address. This process is also known as IP location determination.

Technical information: The technical information includes, among other things, your browser type, your Internet provider or your screen resolution.

Source of origin: Google Analytics or us are of course also interested in which website or which advertising you came to our site.

Further data include contact details, any ratings, playing media (e.g. when you play a video on our site), sharing content via social media or adding it to your favorites. The list is not intended to be exhaustive and is only used as a general guide to data storage by Google Analytics.

How long and where will the data be stored?

Google has distributed your servers all over the world. Most of the servers are located in America and consequently your data is mostly stored on American servers. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed on various physical data carriers. This has the advantage that the data can be accessed more quickly and is better protected against manipulation. Every Google data center has appropriate emergency programs for your data. If, for example, the hardware at Google fails or natural disasters paralyze servers, the risk of service interruption at Google remains low.

The retention period of the data depends on the properties used. When using the newer Google Analytics 4 properties, the retention period of your user data is set to 14 months. For other so-called event data, we have the option of choosing a retention period of 2 months or 14 months.

At Universal Analytics Properties, Google Analytics has set a standardized retention period for your user data of 26 months. Then your user data will be deleted. However, we have the option of choosing the retention period for user data ourselves. We have five variants available for this:

  • Deletion after 14 months

  • Deletion after 26 months

  • Deletion after 38 months

  • Deletion after 50 months

  • No automatic deletion

In addition, there is also the option that data will only be deleted if you no longer visit our website within the period selected by us. In this case, the retention period will be reset every time you visit our website again within the specified period.

When the specified period has expired, the data is deleted once a month. This retention period applies to your data linked to cookies, user identification and advertising IDs (e.g. cookies from the DoubleClick domain). Report results are based on aggregated data and are stored independently of user data. Aggregated data is a merging of individual data into a larger unit.

How can I delete my data or prevent data storage?

According to the data protection law of the European Union, you have the right to receive information about your data, to update it, to delete it or to restrict it. Use the browser add-on to deactivate Google Analytics JavaScript (ga.js, analytics.js, dc.js) to prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de . Please note that this add-on only deactivates data collection by Google Analytics.

If you generally want to deactivate, delete or manage cookies (independent of Google Analytics), there are separate instructions for each browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Legal basis

The use of Google Analytics requires your consent, which we obtained with our cookie popup. According to Art. 6 Paragraph 1 lit.

In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors and thus improving our offer technically and economically. With the help of Google Analytics, we recognize website errors, identify attacks and improve profitability. The legal basis for this is Article 6 (1) lit.f GDPR (legitimate interests). Nevertheless, we only use Google Analytics if you have given your consent.

Google processes your data in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks to the legality and security of the data processing.

Google uses so-called standard contractual clauses (= Art. 46, Paragraphs 2 and 3 GDPR) as the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or for data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. With these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision by the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads data processing terms, which correspond to the standard contractual clauses and also apply to Google Analytics, can be found at https://business.safety.google/adsprocessorterms/ .

We hope we were able to provide you with the most important information about data processing by Google Analytics. If you want to find out more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245 ? hl = de .

Google Analytics reports on demographics and interests

We have switched on the functions for advertising reports in Google Analytics. The demographics and interests reports contain information on age, gender and interests. This enables us - without being able to assign this data to individual persons - to get a better picture of our users. You can find out more about the advertising functions at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad .

You can stop using the activities and information of your Google account under “Settings for advertising” at https://adssettings.google.com/authenticated by checking the box.

Google Analytics add-on for data processing

We have concluded a direct customer contract with Google for the use of Google Analytics by accepting the “data processing addendum” in Google Analytics.

You can find more about the addition on data processing for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Email Marketing

E-mail marketing summary
👥 Affected: newsletter subscribers
🤝 Purpose: direct advertising by e-mail, notification of systemically relevant events
📓 Processed data: Data entered during registration, but at least the e-mail address. You can find more details about this in the email marketing tool used.
📅 Storage period: Duration of the subscription
⚖️ Legal basis: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is Email Marketing?

To keep you up to date, we also use email marketing. If you have agreed to receive our e-mails or newsletters, your data will also be processed and stored. Email marketing is a subset of online marketing. News or general information about a company, product or service is sent via email to a specific group of people who are interested in it.

If you want to participate in our e-mail marketing (usually via newsletter), you usually just have to register with your e-mail address. To do this, fill out an online form and submit it. But it can also happen that we ask you for your title and name so that we can write to you personally.

Basically, the registration for newsletters works with the help of the so-called "double opt-in procedure". After you have registered for our newsletter on our website, you will receive an e-mail via which you confirm the newsletter registration. This ensures that you own the e-mail address and that nobody has registered with a third-party e-mail address. We or a notification tool we use logs every single registration. This is necessary so that we can also prove the legally correct registration process. As a rule, the time of registration, the time of the confirmation of registration and your IP address are saved. In addition, a log is also made when you make changes to your saved data.

Why do we use email marketing?

Of course, we want to stay in contact with you and always present you with the most important news about our company. To do this, we use e-mail marketing - often just referred to as “newsletters” - as an essential part of our online marketing. If you agree to this or if it is legally permitted, we will send you newsletters, system e-mails or other notifications by e-mail. When we use the term “newsletter” in the following text, we mainly mean e-mails that are sent regularly. Of course, we don't want to bother you in any way with our newsletter. That is why we really strive to offer only relevant and interesting content. You can find out more about our company, our services or products. Since we are always improving our offers, you will always find out via our newsletter when there is news or we are currently offering special, lucrative promotions. If we commission a service provider who offers a professional mailing tool for our e-mail marketing, we do this in order to be able to offer you fast and secure newsletters. The purpose of our e-mail marketing is basically to inform you about new offers and also to get closer to our corporate goals.

Which data are processed?

If you become a subscriber to our newsletter through our website, you confirm your membership in an e-mail list by e-mail. In addition to your IP address and email address, your title, name, address and telephone number can also be saved. However, only if you agree to this data storage. The data marked as such are necessary so that you can participate in the service offered. Providing information is voluntary, but failure to provide information will mean that you will not be able to use the service. In addition, information about your device or your preferred content can also be saved on our website. For more information on how data is stored when you visit a website, see the “Automatic data storage” section. We record your declaration of consent so that we can always prove that it complies with our laws.

Duration of the data processing

If you unsubscribe from our e-mail / newsletter distribution list, we may save your address for up to three years based on our legitimate interests so that we can still prove your consent at the time. We are only allowed to process this data if we have to defend ourselves against any claims.

However, if you confirm that you have given us your consent to subscribe to the newsletter, you can submit an individual request for deletion at any time. If you object to your consent permanently, we reserve the right to save your email address in a blacklist. As long as you have voluntarily subscribed to our newsletter, we will of course keep your email address.

Right to object

You can cancel your newsletter subscription at any time. All you have to do is revoke your consent to subscribe to the newsletter. This normally only takes a few seconds or one or two clicks. Most of the time, you will find a link at the end of every email to unsubscribe from the newsletter. If you really can't find the link in the newsletter, please contact us by email and we will cancel your newsletter subscription immediately.

Legal basis

Our newsletter is sent on the basis of your consent (Article 6 (1) (a) GDPR). This means that we are only allowed to send you a newsletter if you have actively registered for it beforehand. If necessary, we can also send you advertising messages on the basis of Section 7 (3) UWG, provided you have become our customer and have not objected to the use of your email address for direct mail.

Information on special e-mail marketing services and how they process personal data can be found - if available - in the following sections.

Facebook privacy policy

Facebook privacy policy summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimizing our service
📓 Processed data: Data such as customer data, data on user behavior, information about your device and your IP address.
More details can be found below in the data protection declaration.
📅 Storage period: until the data is no longer useful for Facebook purposes
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit.f GDPR (legitimate interests)

What are Facebook tools?

We use selected tools from Facebook on our website. Facebook is a social media network operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2 Ireland. With the help of these tools, we can offer you and people who are interested in our products and services the best possible offer.

If your data is collected and forwarded via our embedded Facebook elements or via our Facebook page (fan page), both we and Facebook Ireland Ltd. responsible for. Facebook is solely responsible for the further processing of this data. Our joint commitments have also been enshrined in a publicly available agreement at https://www.facebook.com/legal/controller_addendum . It states, for example, that we must clearly inform you about the use of Facebook tools on our site. We are also responsible for ensuring that the tools are securely integrated into our website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of Facebook products, for example. If you have any questions about data collection and data processing by Facebook, you can contact the company directly. If you direct the question to us, we are obliged to forward it to Facebook.

In the following we provide an overview of the various Facebook tools, which data is sent to Facebook and how you can delete this data.

In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. But since the term is hardly known, we decided to call them just Facebook tools. These include:

  • Facebook pixel

  • social plug-ins (such as the "Like" or "Share" button)

  • Facebook login

  • Account Kit

  • APIs (programming interface)

  • SDKs (collection of programming tools)

  • Platform integrations

  • Plugins

  • Codes

  • Specifications

  • Documentation

  • Technologies and services

These tools enable Facebook to expand its services and to receive information about user activities outside of Facebook.

Why do we use Facebook tools on our website?

We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook ads) we can reach exactly these people. However, in order to be able to show users appropriate advertising, Facebook needs information about people's wishes and needs. Information about user behavior (and contact details) is made available to the company on our website. As a result, Facebook collects better user data and can show interested people the right advertising about our products or services. The tools thus enable tailor-made advertising campaigns on Facebook.

Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. In this way, Facebook can create “campaign reports” on our behalf about the impact of our advertising campaigns. Furthermore, analyzes give us a better insight into how you use our services, website or products. This enables us to optimize your user experience on our website with some of these tools. For example, you can use the social plug-ins to share content on our site directly on Facebook.

Which data are saved by Facebook tools?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.

Facebook uses this information to compare the data with the data it has about you (if you are a Facebook member). So-called "hashing" takes place before customer data is transmitted to Facebook. This means that a data record of any size is transformed into a character string. This is also used to encrypt data.

In addition to the contact details, "event data" are also transmitted. "Event data" means the information that we receive about you on our website. For example, which sub-pages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally obliged to do so. "Event data" can also be linked to contact details. This enables Facebook to offer better personalized advertising. After the already mentioned comparison process, Facebook will delete the contact details again.

In order to be able to deliver advertisements in an optimized way, Facebook only uses the event data if this has been combined with other data (which were recorded by Facebook in a different way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, a different number of cookies will be created in your browser. In the descriptions of the individual Facebook tools, we go into more detail on individual Facebook cookies. You can also find general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies .

How long and where will the data be stored?

In principle, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers all over the world where its data is stored. However, customer data will be deleted within 48 hours after it has been compared with your own user data.

How can I delete my data or prevent data storage?

In accordance with the General Data Protection Regulation, you have the right to information, correction, portability and deletion of your data.

The data will only be completely deleted if you completely delete your Facebook account. And this is how deleting your Facebook account works:

1) On the right side of Facebook, click Settings.

2) Then click on "Your Facebook information" in the left column.

3) Now click “Deactivate and Delete”.

4) Now select "Delete account" and then click on "Next and delete account"

5) Now enter your password, click on "Next" and then on "Delete account"

The storage of the data that Facebook receives via our site takes place, among other things, via cookies (e.g. with social plugins). You can deactivate, delete or manage individual or all cookies in your browser. This works in different ways depending on which browser you are using. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether or not to allow it.

Legal basis

If you have consented that your data can be processed and stored by integrated Facebook tools, this consent is the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data is also stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. Nevertheless, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to save data. We therefore recommend that you read our data protection text about cookies carefully and take a look at the data protection declaration or the Facebook cookie policy.

Facebook processes your data in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks to the legality and security of the data processing.

Facebook uses so-called standard contractual clauses (= Art. 46, Paragraphs 2 and 3 GDPR) as the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. especially in the USA) or for data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. With these clauses, Facebook undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision by the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Facebook data processing conditions, which correspond to the standard contractual clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing .

We hope that we have brought you the most important information about the use and data processing by the Facebook tools. If you want to learn more about how Facebook uses your data, we recommend the data guidelines at https://www.facebook.com/about/privacy/update .

LinkedIn privacy policy

LinkedIn Privacy
Policy Summary 👥 Affected: Visitors to the website
🤝 Purpose: Optimizing our service
📓 Processed data: Data such as data on user behavior, information about your device and your IP address.
More details can be found below in the data protection declaration.
📅 Storage period: the data are generally deleted within 30 days
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is LinkedIn

On our website we use social plug-ins from the social media network LinkedIn, the company LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. The social plug-ins can be feeds, the sharing of content or the link to our LinkedIn page. The social plug-ins are clearly marked with the well-known LinkedIn logo and allow, for example, interesting content to be shared directly via our website. LinkedIn Ireland Unlimited Company Wilton Place in Dublin is responsible for data processing for the European Economic Area and Switzerland.

By embedding such plug-ins, data can be sent to LinkedIn, saved and processed there. In this data protection declaration, we want to inform you which data is involved, how the network uses this data and how you can manage or prevent data storage.

LinkedIn is the largest social network for business contacts. In contrast to Facebook, for example, the company focuses exclusively on establishing business contacts. Companies can use the platform to present services and products and establish business relationships. Many people also use LinkedIn to search for a job or to find suitable employees for their own company. In Germany alone, the network has over 11 million members. In Austria there are around 1.3 million.

Why do we use LinkedIn on our website?

We know how busy you are. You can't follow all social media channels individually. Even if, as in our case, it would be worth it. Because we keep posting interesting news or reports that are worth spreading. That is why we have created the possibility on our website to share interesting content directly on LinkedIn or to refer directly to our LinkedIn page. We consider built-in social plug-ins to be an extended service on our website. The data that LinkedIn collects also helps us to only show possible advertising measures to people who are interested in our offer.

Which data is saved by LinkedIn?

LinkedIn does not save any personal data simply by integrating the social plug-ins. LinkedIn calls this data, which is generated by plug-ins, passive impressions. However, if you click on a social plug-in, for example to share our content, the platform saves personal data as so-called "active impressions". Regardless of whether you have a LinkedIn account or not. If you are logged in, the data collected will be assigned to your account.

Your browser establishes a direct connection to the LinkedIn servers when you interact with our plug-ins. The company logs various usage data. In addition to your IP address, this can be, for example, registration data, device information or information about your Internet or mobile network provider. If you call up LinkedIn services via your smartphone, your location (after you have given permission) can also be determined. LinkedIn can also pass this data on to third party advertisers in "hashed" form. Hashing means that a data record is converted into a character string. This allows the data to be encrypted in such a way that people can no longer be identified.

Most of the data on your user behavior is stored in cookies. These are small text files that are usually set in your browser. In addition, LinkedIn can also use web beacons, pixel tags, display tags and other device identifications.

Various tests also show which cookies are set when a user interacts with a social plug-in. The data found cannot claim to be complete and serve only as an example. The following cookies were set without being logged in to LinkedIn:

Name: bcookie
Value: = 2 & 34aab2aa-2ae1-4d2a-8baf-c2e2d7235c16111900973- Purpose
: The cookie is a so-called "browser ID cookie" and consequently saves your identification number (ID).
Expiry date: After 2 years

Name: lang
Value: v = 2 & lang = de-de
Purpose: This cookie saves your pre-set or preferred language.
Expiration date: after the session ends

Name: lidc
Value: 1818367: t = 1571904767: s = AQF6KNnJ0G111900973… Purpose
: This cookie is used for routing. Routing records the ways in which you came to LinkedIn and how you navigate through the website there.
Expiry date: after 24 hours

Name: rtc
Value: kt0lrv3NF3x3t6xvDgGrZGDKkX Purpose
: No further information could be obtained about this cookie.
Expiry date: after 2 minutes

Name: JSESSIONID
Value: ajax: 1119009732900777718326218137 Purpose
: This is a session cookie that LinkedIn uses to maintain anonymous user sessions through the server.
Expiration date: after the session ends

Name: bscookie
Value: “v = 1 & 201910230812… Purpose
: This cookie is a security cookie. LinkedIn describes it as a secure browser ID cookie.
Expiry date: after 2 years

Name: fid
Value: AQHj7Ii23ZBcqAAAA… Purpose
: No further information could be found for this cookie.
Expiry date: after 7 days

Note: LinkedIn also works with third-party providers. That is why we also recognized the two Google Analytics cookies _ga and _gat in our test.

How long and where will the data be stored?

In principle, LinkedIn retains your personal data for as long as the company considers it necessary to offer its own services. However, LinkedIn will delete your personal data if you delete your account. In some exceptional cases, LinkedIn retains some data in a summarized and anonymous form even after you delete your account. Once you delete your account, other people will no longer be able to see your data within a day. LinkedIn generally deletes the data within 30 days. However, LinkedIn retains data if it is required by law. Data that can no longer be assigned to any person will be saved even after the account has been closed. The data is stored on various servers in America and probably also in Europe.

How can I delete my data or prevent data storage?

You have the right to access your personal data at any time and also to delete it. You can manage, change and delete your data in your LinkedIn account. You can also request a copy of your personal data from LinkedIn.

How to access the account information on your LinkedIn profile:

Click on your profile icon in LinkedIn and select the "Settings and data protection" section. Now click on "Privacy" and then in the section "How LinkedIn uses your data" on "Change". In just a short time you can download selected data on your web activity and your account history.

You also have the option of preventing data processing by LinkedIn in your browser. As mentioned above, LinkedIn stores most of the data via cookies, which are set in your browser. You can manage, deactivate or delete these cookies. Management works a little differently depending on which browser you have. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Legal basis

If you have consented that your data can be processed and stored through integrated social media elements, this consent is the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data is also stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. We only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to save data. We therefore recommend that you read our data protection text about cookies carefully and take a look at the data protection declaration or the cookie policy of the respective service provider.

LinkedIn processes your data in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks to the legality and security of the data processing.

LinkedIn uses so-called standard contractual clauses (= Art. 46, Paragraphs 2 and 3 GDPR) as the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. especially in the USA) or data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. With these clauses, LinkedIn undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision by the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

You can find more information about the standard contractual clauses at LinkedIn at https://de.linkedin.com/legal/l/dpa or https://www.linkedin.com/legal/l/eu-sccs .

We have tried to provide you with the most important information about data processing by LinkedIn. At https://www.linkedin.com/legal/privacy-policy you can find out more about the data processing of the social media network LinkedIn.

Social media

Social Media Privacy
Policy Summary 👥 Affected: Visitors to the website
🤝 Purpose: Presentation and optimization of our service, contact with visitors, interested parties, etc., advertising
📓 Processed data: Data such as telephone numbers, e-mail addresses, contact data, data on user behavior, information on Your device and your IP address.
You can find more details on this with the respective social media tool used.
📅 Storage period: depending on the social media platforms used
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is social media?

In addition to our website, we are also active on various social media platforms. User data can be processed so that we can target users who are interested in us via the social networks. In addition, elements of a social media platform can also be embedded directly in our website. This is the case, for example, if you click a so-called social button on our website and are forwarded directly to our social media presence. So-called social media or social media are websites and apps through which registered members can produce content, exchange content openly or in certain groups and network with other members.

Why do we use social media?

For years, social media platforms have been the place where people communicate and get in touch online. With our social media presence, we can bring our products and services closer to interested parties. The social media elements integrated on our website help you to switch to our social media content quickly and without complications.

The primary purpose of the data that is saved and processed through your use of a social media channel is to be able to carry out web analyzes. The aim of these analyzes is to be able to develop more precise and personal marketing and advertising strategies. Depending on your behavior on a social media platform, appropriate conclusions can be drawn about your interests with the help of the evaluated data and so-called user profiles can be created. In this way, it is also possible for the platforms to present you with customized advertisements. For this purpose, cookies are usually set in your browser, which save data on your usage behavior.

As a rule, we assume that we will remain responsible under data protection law, even if we use the services of a social media platform. However, the European Court of Justice has ruled that in certain cases the operator of the social media platform can be jointly responsible with us within the meaning of Art. 26 GDPR. If this is the case, we will point this out separately and work on the basis of a related agreement. The essence of the agreement is then given below for the platform concerned.

Please note that when you use the social media platforms or our built-in elements, your data can also be processed outside the European Union, as many social media channels, such as Facebook or Twitter, are American companies. As a result, you may no longer be able to easily claim or enforce your rights with regard to your personal data.

Which data are processed?

Exactly which data is stored and processed depends on the respective provider of the social media platform. But usually it is data such as telephone numbers, e-mail addresses, data that you enter in a contact form, user data such as which buttons you click, who you like or who you follow, when you visited which pages, information about Your device and your IP address. Most of this data is stored in cookies. Especially if you yourself have a profile on the social media channel you are visiting and are logged in, data can be linked to your profile.

All data that is collected via a social media platform is also stored on the provider's servers. This means that only the providers have access to the data and can provide you with the appropriate information or make changes.

If you want to know exactly which data is stored and processed by the social media providers and how you can object to the data processing, you should read the respective data protection declaration of the company carefully. We also recommend that you contact the provider directly if you have any questions about data storage and data processing or if you want to assert corresponding rights.

Duration of the data processing

We will inform you below about the duration of the data processing if we have further information. For example, the social media platform Facebook stores data until it is no longer needed for its own purpose. However, customer data that is compared with your own user data is deleted within two days. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period can also be exceeded.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers such as embedded social media elements at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.

Since cookies can be used with social media tools, we also recommend our general data protection declaration on cookies. To find out which of your data is stored and processed, you should read the data protection declarations of the respective tools.

Legal basis

If you have consented that your data can be processed and stored through integrated social media elements, this consent is the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, if you have given your consent, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. Nevertheless, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to save data. We therefore recommend that you read our data protection text about cookies carefully and take a look at the data protection declaration or the cookie policy of the respective service provider.

You can find information on special social media platforms - if available - in the following sections.

XING data protection declaration

Xing Privacy
Policy Summary 👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Your IP address, browser data, date and time of your page view can be saved.
More details can be found below in the privacy policy.
📅 Storage period: data from Xing users are stored until deletion is requested
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is Xing?

On our website we use social plugins from the social media network Xing, the company Xing SE, Dammtorstraße 30, 20354 Hamburg, Germany. With these functions, you can, for example, share content on Xing directly via our website, log in via Xing or follow interesting content. You can recognize the plug-ins by the company name or the Xing logo. When you call up a website that uses a Xing plug-in, data can be transmitted to the “Xing server”, saved and evaluated. In this data protection declaration, we want to inform you about what data is involved and how you can manage or prevent this data storage.

Xing is a social network with its headquarters in Hamburg. The company specializes in managing professional contacts. In other words, unlike other networks, Xing is primarily about professional networking. The platform is often used for job searches or to find employees for one's own company. In addition, Xing offers interesting content on various professional topics. The global counterpart to this is the American company LinkedIn.

Why do we use Xing on our website?

There is now a flood of social media channels and we are well aware that your time is very precious. Not every social media channel in a company can be examined carefully. We therefore want to make life as easy as possible for you so that you can share or follow interesting content directly on our website on Xing. We are expanding our service on our website with such “social plug-ins”. In addition, the data collected by Xing help us to carry out targeted advertising measures on the platform. This means that our service is only shown to people who are really interested in it.

Which data is stored by Xing?

Xing offers the share button, the follow button and the log-in button as plug-ins for websites. As soon as you open a page that has a built-in social plug-in from Xing, your browser connects to servers in a data center used by Xing. In the case of the share button - according to Xing - no data should be stored that could directly refer to a person. In particular, Xing does not save any of your IP addresses. Furthermore, no cookies are set in connection with the share button. This means that there is no analysis of your user behavior either. You can find more information on this at https://dev.xing.com/plugins/share_button/privacy_policy

With the other Xing plug-ins, cookies are only set in your browser when you interact with the plug-in or click on it. Personal data such as your IP address, browser data, date and time of your page access can be stored here on Xing. If you have a XING account and are logged in, the data collected will be assigned to your personal account and the data stored in it.

The following cookies are set in your browser if you click on the follow or log-in button and are not yet logged in to Xing. Please note that this is an exemplary list and we cannot claim to be complete:

Name: AMCVS_0894FF2554F733210A4C98C6% 40AdobeOrg
Value: 1 Purpose
: This cookie is used to create and save identifications of website visitors.
Expiration date: after the session ends

Name: c_
Value: 157c609dc9fe7d7ff56064c6de87b019111900973-8 Purpose
: We were unable to find out more information about this cookie.
Expiry date: after one day

Name: prevPage
Value: wbm% 2FWelcome% 2Flogin Purpose
: This cookie saves the URL of the previous website you have visited.
Expiry date: after 30 minutes

Name: s_cc
Value: true Purpose
: This Adobe Site Catalyst cookie determines whether cookies are generally activated in the browser.
Expiration date: after the session ends

Name: s_fid
Value: 6897CDCD1013221C-39DDACC982217CD1111900973-2 Purpose
: This cookie is used to identify a unique visitor.
Expiry date: after 5 years

Name: visitor_id
Value: fe59fbe5-e9c6-4fca-8776-30d0c1a89c32 Purpose
: The visitor cookie contains a unique visitor ID and the unique identifier for your account.
Expiry date: after 2 years

Name: _session_id
Value: 533a0a6641df82b46383da06ea0e84e7111900973-2 Purpose
: This cookie creates a temporary session ID that is used as an in-session user ID. The cookie is absolutely necessary to provide the functions of Xing.
Expiration date: after the session ends

As soon as you are logged in to Xing or a member, further personal data will definitely be collected, processed and saved. Xing also passes on personal data to third parties if this is necessary for the fulfillment of its own business purposes, if you have given your consent or if there is a legal obligation.

How long and where will the data be stored?

Xing stores the data on various servers in various data centers. The company stores this data until you delete the data or until a user account is deleted. Of course, this only affects users who are already Xing members.

How can I delete my data or prevent data storage?

You have the right to access your personal data at any time and also to delete it. Even if you are not a Xing member, you can prevent possible data processing via your browser or manage it according to your wishes. Most of the data is saved via cookies. Management works a little differently depending on which browser you have. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Legal basis

If you have consented that your data can be processed and stored through integrated social media elements, this consent is the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data is also stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. We only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to save data. We therefore recommend that you read our data protection text about cookies carefully and take a look at the data protection declaration or the cookie policy of the respective service provider.

We have tried to provide you with the most important information about data processing by Xing. At https://privacy.xing.com/de/datenschutzerklaerung you can find out more about the data processing of the social media network Xing.

Blogs and publication media

Blogs and publication
media Data protection declaration Summary 👥 Affected: Visitors to the website
🤝 Purpose: Presentation and optimization of our services as well as communication between website visitors, security measures and administration
📓 Processed data: Data such as contact details, IP address and published content.
You can find more details on this under the tools used.
📅 Storage period: depending on the tools used
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests), Art. 6 Para. 1 S. 1 lit. b. GDPR (contract)

What are blogs and publication media?

We use blogs or other means of communication on our website with which we can communicate with you on the one hand and you can also communicate with us on the other. Your data can also be stored and processed by us. This may be necessary so that we can present content accordingly, communication works and security is increased. In our data protection text, we generally go into which data can be processed by you. Exact information on data processing always depends on the tools and functions used. You will find detailed information about data processing in the data protection notices of the individual providers.

Why do we use blogs and publication media?

Our greatest concern with our website is to offer you interesting and exciting content and at the same time your opinions and content are important to us. That is why we want to create a good interactive exchange between us and you. We can achieve just that with various blogs and publication options. For example, you can write comments on our content, comment on other comments or, in some cases, make contributions yourself.

Which data are processed?

Exactly which data is processed always depends on the communication functions we use. Very often the IP address, username and the published content are saved. This is done primarily to ensure security, to prevent spam and to be able to take action against illegal content. Cookies can also be used for data storage. These are small text files that are saved with information in your browser. You can find more information about the collected and stored data in our individual sections and in the data protection declaration of the respective provider.

Duration of the data processing

We will inform you below about the duration of the data processing if we have further information. For example, post and comment functions save data until you revoke the data storage. In general, personal data is only stored for as long as it is absolutely necessary for the provision of our services.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers of communication tools at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.

Since cookies can also be used in publication media, we also recommend our general data protection declaration on cookies. To find out which of your data is stored and processed, you should read the data protection declarations of the respective tools.

Legal basis

We use the means of communication mainly on the basis of our legitimate interests (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers, business partners and visitors. Insofar as the use serves to process or initiate contractual relationships, the legal basis is also Article 6 Paragraph 1 Clause 1 lit. b. GDPR.

Certain processing, in particular the use of cookies and the use of comment or message functions, require your consent. If and to the extent that you have consented that your data can be processed and stored through integrated publication media, this consent is the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). Most of the communication functions we use set cookies in your browser to save data. We therefore recommend that you read our data protection text about cookies carefully and take a look at the data protection declaration or the cookie policy of the respective service provider.

You can find information on special tools - if available - in the following sections.

AdSimple Cookie Manager Privacy Policy

AdSimple Cookie Manager Privacy
Policy Summary 👥 Data subjects : Website visitors
🤝 Purpose: Obtaining consent to certain cookies and thus the use of certain tools
📓 Processed data: Data to manage the cookie settings such as IP address, time of consent, type of consent, individual consents. You can find more details on this under this data protection
declaration 📅 Storage duration : the cookie used expires after one year
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit.f GDPR (authorized Interests)

What is the AdSimple Cookie Manager?

We use the AdSimple Cookie Manager from the software development and online marketing company AdSimple GmbH, Fabriksgasse 20, 2230 Gänserndorf, on our website. The AdSimple Cookie Manager allows us, among other things, to provide you with a comprehensive and data protection-compliant cookie notice so that you can decide for yourself which cookies you allow and which you do not. By using this software, data about you will be sent to AdSimple and stored. In this data protection declaration we inform you why we use the AdSimple Cookie Manager, which data is transferred and stored and how you can prevent this data transfer.

The AdSimple Cookie Manager is software that scans our website and identifies and categorizes all existing cookies. In addition, as a website visitor, you will be informed about the use of cookies via a cookie hint script and you can decide for yourself which cookies you allow and which you do not.

Why do we use the AdSimple Cookie Manager on our website?

We want to offer you maximum transparency in the area of ​​data protection. To ensure this, we first need to know exactly which cookies have landed on our website over time. Since the AdSimple Cookie Manager regularly scans our website and locates all cookies, we have full control over these cookies and can therefore act in compliance with the GDPR. This enables us to inform you precisely about the use of cookies on our website. Furthermore, you will always receive an up-to-date and data protection-compliant cookie notice and use the checkbox system to decide which cookies you want to accept or block.

Which data is saved by the AdSimple Cookie Manager?

If you agree to cookies on our website, the following cookie will be set by the AdSimple Cookie Manager:

Name: acm_status
Value: “: true,” statistics ”: true,” marketing ”: true,” socialmedia ”: true,” attitudes ”: true} Purpose:
Your consent status is saved in this cookie. This means that our website can also read and follow the current status on future visits.
Expiry date: after one year

How long and where will the data be stored?

All data that is collected by the AdSimple Cookie Manager is only transmitted and stored within the European Union. The data collected is stored on the AdSimple servers at Hetzner GmbH in Germany. Only AdSimple GmbH and Hetzner GmbH have access to this data.

How can I delete my data or prevent data storage?

You have the right to access your personal data at any time and also to delete it. You can prevent data collection and storage, for example, by rejecting the use of cookies via the cookie notification script. Your browser offers another possibility to prevent data processing or to manage it according to your wishes. Cookie management works a little differently depending on the browser. Here you will find the instructions for the most popular browsers at the moment:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Legal basis

If you agree to cookies, your personal data will be processed and saved via these cookies. If we are allowed to use cookies with your consent (Article 6 (1) (a) GDPR), this consent is also the legal basis for the use of cookies and the processing of your data. The AdSimple Cookie Manager is used to manage your consent to cookies and to enable you to give your consent. The use of this software enables us to operate the website in an efficient manner in accordance with the law, which is a legitimate interest (Article 6 (1) (f) GDPR).

We hope we have given you a good overview of the traffic and data processing by the AdSimple Cookie Manager. If you want to find out more about this tool, we recommend the description page at https://www.adsimple.at/adsimple-cookie-manager/.

Cookie Consent Management Platform

Cookie Consent Management Platform Summary
👥 Affected: Website visitors
🤝 Purpose: Obtaining and managing consent to certain cookies and thus the use of certain tools
📓 Processed data: Data to manage the cookie settings such as IP address, time of consent, type of Consent, individual consents. You can find more details on this with the tool used in each case.
📅 Storage period: depends on the tool used, you have to be prepared for periods of several years
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit.f GDPR (legitimate interests)

What is a Cookie Consent Management Platform?

We use a Consent Management Platform (CMP) software on our website, which makes it easier for us and you to handle the scripts and cookies used correctly and securely. The software automatically creates a cookie pop-up, scans and controls all scripts and cookies, provides you with the cookie consent required under data protection law and helps you and us to keep track of all cookies. Most cookie consent management tools identify and categorize all existing cookies. As a website visitor, you then decide for yourself whether and which scripts and cookies you allow or not. The following graphic shows the relationship between browser, web server and CMP.

 

Why do we use a cookie management tool?

Our goal is to offer you the best possible transparency in the area of ​​data protection. We are also legally obliged to do so. We want to inform you as well as possible about all tools and all cookies that can save and process your data. It is also your right to decide for yourself which cookies you accept and which you do not. In order to grant you this right, we first need to know exactly which cookies actually landed on our website. Thanks to a cookie management tool, which regularly scans the website for all cookies present, we know about all cookies and can provide you with GDPR-compliant information. You can then use the consent system to accept or reject cookies.

Which data are processed?

As part of our cookie management tool, you can manage each individual cookie yourself and have complete control over the storage and processing of your data. The declaration of your consent is saved so that we do not have to ask you every time you visit our website and so that we can also prove your consent if required by law. This is saved either in an opt-in cookie or on a server. The storage time of your cookie consent varies depending on the provider of the cookie management tool. This data (such as pseudonymous user ID, time of consent, detailed information on the cookie categories or tools, browser, device information) is stored for up to two years.

Duration of the data processing

We will inform you below about the duration of the data processing if we have further information. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. Data stored in cookies are stored for different periods of time. Some cookies are deleted after you leave the website, others can be stored in your browser for a few years. The exact duration of the data processing depends on the tool used, in most cases you should be prepared for a storage period of several years. In the respective data protection declarations of the individual providers, you will usually receive precise information about the duration of the data processing.

Right to object

You also have the right and the option to revoke your consent to the use of cookies at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.

Information on special cookie management tools can be found - if available - in the following sections.

Legal basis

If you agree to cookies, your personal data will be processed and saved via these cookies. If we are allowed to use cookies with your consent (Article 6 (1) (a) GDPR), this consent is also the legal basis for the use of cookies and the processing of your data. In order to be able to manage the consent to cookies and to enable you to give your consent, a cookie consent management platform software is used. The use of this software enables us to operate the website in an efficient manner in accordance with the law, which is a legitimate interest (Article 6 (1) (f) GDPR).

Audio & video

Audio & Video Privacy
Policy Summary 👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as contact data, data on user behavior, information about your device and your IP address can be saved.
You can find more details on this below in the corresponding data protection texts.
📅 Storage period: data are generally stored as long as they are necessary for the service
purpose ⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit.f GDPR (legitimate interests)

What are audio and video elements?

We have integrated audio and video elements into our website so that you can, for example, watch videos or listen to music / podcasts directly via our website. The content is provided by service providers. All content is also obtained from the respective servers of the provider.

These are integrated functional elements of platforms such as YouTube, Vimeo or Spotify. The use of these portals is usually free of charge, but paid content can also be published. With the help of these integrated elements, you can listen to or view the respective content on our website.

If you use audio or video elements on our website, your personal data can also be transmitted to the service providers, processed and stored.

Why do we use audio & video elements on our website?

Of course we want to give you the best offer on our website. And we are aware that content is no longer just conveyed in text and static images. Instead of just giving you a link to a video, we offer you audio and video formats directly on our website that are entertaining or informative and ideally even both. This extends our service and makes it easier for you to access interesting content. In addition to our texts and images, we also offer video and / or audio content.

Which data are stored by audio & video elements?

When you visit a page on our website that has an embedded video, for example, your server connects to the server of the service provider. In doing so, your data will also be transferred to the third-party provider and stored there. Some data is collected and stored regardless of whether you have an account with the third party provider or not. This usually includes your IP address, browser type, operating system and other general information about your device. Most providers also collect information about your web activity. This includes the duration of the session, the bounce rate, which button you clicked or via which website you use the service. All of this information is mostly stored via cookies or pixel tags (also known as web beacons). Pseudonymized data is usually stored in cookies in your browser. You can always find out which data is stored and processed in the data protection declaration of the respective provider.

Duration of the data processing

You can find out exactly how long the data is stored on the third-party provider's servers either further below in the data protection text of the respective tool or in the provider's data protection declaration. In principle, personal data is only processed for as long as is absolutely necessary for the provision of our services or products. This usually also applies to third-party providers. In most cases, you can assume that certain data will be stored on the third-party servers for several years. Data can be stored for different lengths of time, especially in cookies. Some cookies are deleted after you leave the website, others can be stored in your browser for a number of years.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser. The legality of the processing up to the point of revocation remains unaffected.

Since the integrated audio and video functions on our site usually also use cookies, you should also read our general privacy policy on cookies. You can find out more about the handling and storage of your data in the data protection declarations of the respective third party providers.

Legal basis

If you have consented that your data can be processed and stored using integrated audio and video elements, this consent is the legal basis for data processing (Art. 6 Para. 1 lit. a GDPR). In principle, your data is also stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and good communication with you or other customers and business partners. We only use the integrated audio and video elements if you have given your consent.

Custom Google Search Privacy Policy


Customized Google Search Privacy Policy Summary 👥 Affected: Visitors to the website
🤝 Purpose: Optimizing our service
📓 Processed data: Data such as IP address and entered search terms are stored by Google
More details can be found below in this privacy policy.
📅 Storage period: the storage period varies depending on the stored data
⚖️ Legal bases: Art. 6 Para. 1 lit. a GDPR (consent), Art. 6 Para. 1 lit. f GDPR (legitimate interests)

What is Google Custom Search?

We have integrated the Google plug-in for user-defined searches on our website. Google is the largest and best-known search engine in the world and is operated by the US company Google Inc. Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area. The custom Google search allows you to transfer data from you to Google. In this data protection declaration we inform you why we use this plug-in, which data is processed and how you can manage or prevent this data transfer.

The plug-in for custom Google search is a Google search bar directly on our website. The search takes place like on www.google.com , only the search results focus on our content and products or on a limited search area.

Why are we using custom Google search on our website?

A website with a lot of interesting content often becomes so big that you may lose track of it. Over time, we have also accumulated a lot of valuable material and, as part of our service, we want you to find our content as quickly and easily as possible. Custom Google Search makes finding interesting content a breeze. The built-in Google plug-in improves the overall quality of our website and makes it easier for you to search.

What data is saved by the custom Google search?

The custom Google search will only transfer data from you to Google if you actively use the Google search built into our website. This means that only when you enter a search term in the search bar and then confirm this term (eg click on “Enter”) your IP address will be sent to Google, saved and processed in addition to the search term. Based on the cookies set (such as 1P_JAR), it can be assumed that Google will also receive data on website usage. If you use the built-in Google search function to search for content during your visit to our website and are logged in to your Google account at the same time, Google can also assign the data collected to your Google account. As the website operator, we have no influence on what Google does with the data collected or how Google processes the data.

The following cookies are set in your browser if you use the custom Google search and are not signed in with a Google account:

Name: 1P_JAR
Value: 2020-01-27-13111900973-5 Purpose
: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to show relevant advertisements to users.
Expiry date: after one month

Name: CONSENT
Value: WP.282f52111900973-9 Purpose
: The cookie stores the status of a user's consent to the use of various Google services. CONSENT is also used for security in order to check users and to protect user data from unauthorized attacks.
Expiry date: after 18 years

Name: NID
Value: 196 = pwIo3B5fHr-8 Purpose
: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your entered search queries or your previous interaction with advertisements. So you always get tailor-made advertisements.
Expiry date: after 6 months

Note: This list cannot claim to be complete, as Google changes the choice of their cookies again and again.

How long and where will the data be stored?

The Google servers are distributed all over the world. Since Google is an American company, most of the data is stored on American servers. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the Google servers are. Your data is distributed on various physical data carriers. This means that the data can be accessed more quickly and better protected against possible manipulation. Google also has emergency programs for your data. If, for example, there are internal technical problems at Google and the servers no longer function as a result, the risk of service interruption and data loss remains low. Depending on the data, Google stores it for different lengths of time. You can delete some data yourself, others are automatically deleted or anonymized by Google. But there is also data that Google stores longer if this is necessary for legal or business reasons. 
 

How can I delete my data or prevent data storage?

According to the data protection law of the European Union, you have the right to receive information about your data, to update it, to delete it or to restrict it. There is some data that you can delete at any time. If you have a Google account, you can delete data about your web activity there or choose to delete it after a certain period of time.
In your browser you also have the option of deactivating or deleting cookies or managing them according to your wishes and preferences. Here you will find instructions for the most important browsers:

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Legal basis

If you have consented to the use of the custom Google search, the legal basis for the corresponding data processing is this consent. According to Art. 6 Paragraph 1 lit.

We also have a legitimate interest in using the custom Google search to optimize our online service. The corresponding legal basis for this is Article 6 (1) lit.f GDPR (legitimate interests). Nevertheless, we only use the custom Google search if you have given your consent.

Google processes your data in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks to the legality and security of the data processing.

Google uses so-called standard contractual clauses (= Art. 46, Paragraphs 2 and 3 GDPR) as the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or for data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. With these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision by the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads Data Processing Terms, which correspond to the standard contractual clauses, can be found at https://business.safety.google/adsprocessorterms/ .

We hope we were able to provide you with the most important information about data processing by Google. If you want to find out more, we recommend Google's extensive data protection declaration at https://policies.google.com/privacy?hl=de .

Wix Privacy Policy

Wix Privacy
Policy Summary 👥 Affected: Visitors to the website
🤝 Purpose: Optimizing our service
📓 Processed data: Data such as technical usage information such as browser activity, clickstream activities, session heat maps and contact details, IP address or your geographic location. You can find more details on this below in this data protection declaration.
📅 Storage period: no precise information known
⚖️ Legal basis: Art. 6 Paragraph 1 lit. a GDPR (consent), Art. 6 Paragraph 1 lit. f GDPR (legitimate interests)

What is wix?

For our website we use the Wix website builder from the Israeli company Wix.com Ltd., 40 Hanamal Tel Aviv St., Tel Aviv 6350671, Israel. In addition to the headquarters in Tel Aviv, there are other company offices such as in Berlin, Dublin, Vancouver and New York. By using Wix, your personal data can also be collected, stored and processed. With this data protection declaration we want to explain to you why we use Wix, which data is stored where and how you can prevent this data storage.

Wix is ​​a website builder that makes it very easy to build HTML5 websites and mobile websites. This online platform is based on the cloud principle and you can easily integrate various functions from Wix or third-party providers into your own website.

Why do we use Wix on our website?

To work on our website, we need an easy-to-use system that allows us to present you with a nice design and interesting content quickly and easily. We found the right system for this in Wix. Due to the ease of use and the extensive functions of Wix, we can design our website according to our wishes and offer you good user-friendliness.

What data does Wix store?

Non-personal data includes technical usage information such as browser activity, clickstream activities, session heat maps and data on your computer, operating system, browser, screen resolution, language and keyboard settings, internet provider and the date of the page visit.

Personal data is also recorded. These are primarily contact details (email address or telephone number, if you provide this), IP address or your geographic location.

Tracking systems such as cookies are used to collect data on your behavior on our website. For example, it is recorded which sub-pages you particularly like, how long you have been on individual pages, when you leave a page again (bounce rate) or which pre-settings (e.g. language selection) you have made. Based on this data, Wix.com can also better adapt its marketing measures to your interests and your user behavior. The next time you visit our website, you will see our website as you set it up in advance. Wix.com may also pass personal data on to third parties (such as service providers).

In the following we show you exemplary cookies that are used by Wix:

Name: XSRF-TOKEN
Value: 1591628008 | P01ovn-JtsrK Purpose : This cookie is a security cookie and prevents so-called Cross Site Request Forgery. This is an attack on a computer system. Expiration date: after the session ends 
 

Name: _wixCIDX
Value: b2474394-b64f-4c7a-a598-16b9043a8938111900973-9 Purpose : This cookie enables you to log in to our website with appropriate data storage in order to shorten the login process the next time. Expiry date: after 3 months 
 

Name: AWSELB
Value: EB626B5A40C80CEFD0EB26286F9684716FECD023880992D31DEC38111900973-1 Purpose : This cookie is used to distribute the load on the website across multiple servers. This increases the loading speed of the page. Expiry date: after one hour 
 

Name: AWSELBCORS
Value: 85FDC7C91873988D19D2D53305AA8CAB73AF02FCEAEB626B5A40C Purpose
: We have not yet been able to find out more information about this cookie. As soon as we know more, you will be informed.
Expiry date: after one hour

Note: Please note that the cookies displayed above are examples and that this list does not claim to be complete.

How long and where will the data be stored?

The data can be stored on various servers that are distributed around the world. For example, the data can be stored in the USA, Ireland, South Korea, Taiwan or Israel.
Wix always stores data until it is no longer required for the service provided. We have not yet been able to find out more details about the duration of the data storage.

How can I delete my data or prevent data from being saved?

You can update, correct or delete your personal data at any time. You can also contact the data protection department at Wix directly at privacy@wix.com .

To deactivate, delete or manage cookies, all you have to do is select the appropriate settings in your browser. This works a little differently depending on the browser. The following instructions show how you can set or manage cookies in the most popular browsers according to your wishes.

Chrome: Delete, activate and manage cookies in Chrome

Safari: manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Wix.com Ltd. is headquartered in Israel. Israel is recognized by the European Commission as a country that offers adequate protection for personal data of EU citizens.

Legal basis

If you have consented to the use of Wix, the legal basis for the corresponding data processing is this consent. According to Art. 6 Paragraph 1 lit.

We also have a legitimate interest in using Wix to optimize our online service and present it nicely for you. The corresponding legal basis for this is Article 6 (1) lit.f GDPR (legitimate interests). We only use Wix if you have given your consent.

Wix uses standard contractual clauses approved by the EU Commission (= Art. 46, Paragraphs 2 and 3 GDPR) as the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway) or for data transfer there. These clauses oblige Wix to comply with the EU level of data protection when processing relevant data outside the EU. These clauses are based on an implementation decision by the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .

With this data protection declaration we have brought you closer to the most important information about data processing by Wix.com. If you want to find out more about this, we recommend the company's data protection guidelines at https://de.wix.com/about/privacy .

All texts are copyrighted.

Source: Created with the data protection generator from AdSimple

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